Head of Marketing

Salary: £54,000 - £54,000 per annum Location: Greater London,Central London Job Type: Freelance

An exciting opportunity for a Head of Marketing to join a leading London Museum on a 12-month contract. This role is perfect for a data and digitally focused marketer looking to shape strategy while remaining hands-on. This is a hybrid role with a salary of £54k.

ABOUT THE COMPANY
This organisation is one of the UK’s most respected cultural institutions, attracting a wide range of audiences through its retail, events, and visitor experiences. They are entering a transformative period, with major projects underway in digital, CRM, and audience development. The team is collaborative, creative, and supportive.

ABOUT THE ROLE
What you’ll be doing:

• Lead marketing campaigns across retail, digital channels, and visitor experiences
• Oversee the delivery of income-generating campaigns to support ticket sales, retail performance, and fundraising
• Drive forward the implementation of a CRM project and help shape a new customer loyalty and data strategy
• Champion data-led audience insight and segmentation to inform long-term loyalty strategy
• Manage the organisation’s website, e-newsletter, and digital communications
• Line manage two direct reports within marketing and digital
• Collaborate with internal teams and external suppliers
• Balance hands-on delivery with strategic leadership

ABOUT YOU
What we’re looking for:

• Experienced digital marketer with strong CRM and website expertise
• Skilled at using audience data and insight to inform campaigns
• Hands-on and adaptable – confident delivering campaigns as well as setting strategy
• Excellent communicator with strong commercial acumen
• Experience in retail or consumer marketing
• Resilient, proactive, and comfortable working in a fast-moving environment

You MUST have the right to work in the UK - visa sponsorship is not available.

Sound like your next move? Apply now!
  
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