Salary: c £100,000 Location: South East England,Surrey Job Type: Permanent
Unique opportunity to build a brand for rapidly growing global pharma and consumer skincare brand
Our client is a publicly listed healthcare company focused on developing and commercialising innovative products for patients and consumers in a specialised field. They are on a growth trajectory, having commercialised their first product in key markets, and are now preparing new products for market entry. You would join an international team and be relied upon to deliver consistent results to tight deadlines.
Leading a small team, the Head of Brand drives brand-specific positioning, marketing and engagement projects globally. Whilst leading brand at a company level, the role will also drive brand for individual products, including the new innovations that whilst building on the pharma research heritage deliver a direct to consumer proposition in the skincare field.
Commercially (ROI) focused, the Head of Brand is responsible for establishing, maintaining and improving infrastructure for brand and sales campaigns,both on and offline (including ecommerce).
The Head of Brand will identify opportunities to build profiles in and identify and build target audiences for existing and new brands, including driving audience engagement.
The Head of Brand is expected to champion the use of data to improve and drive decision making in both building campaigns and evaluating their performance.
As the successful Head of Brand will have proven experience in leading teams to develop core marketing activities, ideally with complex products across multiple regions. If you have worked in health and beauty, or perhaps luxury or fashion, this would be preferred but is not essential.
You have a strong understanding of online retail/ecommerce and targeted advertising/campaigns across digital platforms.
You are comfortable with dashboards and managing/interpreting the data, insights and analytics appropriate to the marketing drive.
Your entrepreneurial mindset is acknowledged, alongside your ability to work seamlessly remotely or locally, autonomously and also collaboratively as appropriate.
In the first instance, please get in touch and let us know why this role could be the perfect fit for you.