Software including adtech, edtech, martech, fintech; AI applications, App developers, ERP solutions, Data management and Cloud security.
The common trend is for marketers within the tech sector, however candidates with broad b2b experience such as business services or business intel can often make the transition. There is the occasional expectation for consumer facing apps, where broad b2c experience is sought. There is always a need for lead / demand generation marketing experience, and an understanding of the sales pipeline. Global or regional experience is also desirable dependable on market reach. Account based marketing can be expected for clients who are targeting large corporates. Product marketing is another niche area where specialist tech knowledge is crucial.
There is always a need for lead / demand generation marketing experience, and an understanding of the sales pipeline
We’re proud to partner with a diverse range of global corporates through to niche SMEs and start-ups in this rapidly growing market such as SAS Software, Accuity, Nominet, Turtl, Powwownow, Receipt Bank, Xero and Localz