We recruit for memberships bodies and trade associations from accountancy to healthcare, education to science.
Marketing for these organisations can cover membership initiatives, events, publications and professional qualifications so there are diverse opportunities and different skills are required for each. However the most common requirements are acquisition, retention, loyalty marketing, thought leadership and content driven marketing.
Marketing can be both targeting b2b and individuals, and is focused on selling the services to members. Most clients are flexible about background of candidates, depending on the role, but look for commercial experience, ideally from subscription-based organisations, such as publishing.
Most roles are marcoms based, both digital and off line including email marketing, traditional DM, social media, web content, PR and branding. Product and proposition marketers are also sought, as well as strong stakeholder managers
Thought leadership and content driven marketing expertise are high on the agenda, as well as event logistics and event marketing.
We’re proud to partner with organisations across the spectrum including ACCA, ICEAW, CIPFA, Royal Pharmaceutical Society, Engineering Council, National Landlords Association, NAHT.